NFC turns passive packaging into a channel: authenticity check, registration, story, refill order. Inlay placement matters more than chip spec — read reliability is determined by where the antenna sits relative to board thickness and any foil nearby.
Read reliability
Antenna position tuned against board caliper and neighbouring foil.
Brand-owned content
No app required — the tap opens whatever URL you control.
Post-sale loop
Refill, register or reorder becomes one tap instead of a search.
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